John Wayne Collector’s Premium
Client: WB

Warner Bros. released an enormous John Wayne film set called The Epic Collection, and wanted to commemorate this once-in-a-lifetime release in a special way. They asked Catalyst to create a piece that added value but could fit in relatively small packaging. The answer lay in Wayne’s Western persona: a custom, die-cast belt buckle with “Duke” molded on the front. It fit perfectly with The Epic Collection by adding a relevant, high-value, unique piece collectors and John Wayne fans loved.

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